From Cost Center to Revenue Driver: The CFO’s Guide to Data Monetization ROI

data-monetization-ROI-calculation-framework-showing-revenue-streams-and-investment-returns

  Every quarter, you approve millions in IT spending for data storage, analytics platforms, and compliance systems. Your data infrastructure costs are growing 42.2% annually according to IDC, yet these investments remain firmly planted in the “cost center” column of your financial statements. Meanwhile, the global data monetization market has reached $4.15 billion in 2024 […]